Seedling Square Marketing Revamp

Seedling Square, a pioneering company in the gardening tool industry, is looking to enhance its product marketing strategy with the help of a creative team of students. The project aims to revitalize the brand's presence by designing innovative packaging that captures the essence of Seedling Square's products. Students will also develop engaging Amazon listings and A+ content to improve online visibility and attract potential customers. Additionally, the project involves creating captivating videos and images that showcase the unique features of Seedling Square's offerings. To further boost brand awareness, students will adapt supplied images into shareable social media content, aligning with the company's branding and marketing objectives. The goal is to drive online sales and establish a stronger connection with the target audience.

Gardening Content Revitalization for Social Media

Seeding Square seeks to revitalize its 12-year archive of gardening content by transforming it into engaging social media material. The project aims to educate and inspire home gardeners while boosting brand awareness and driving traffic to Seeding Square's platforms. Students will work on repurposing existing content into visually appealing graphics and short-form videos. They will also design fresh, creative visuals that align with current social media trends. The project involves developing a strategic content calendar tailored for platforms like Instagram, TikTok, YouTube, Amazon, and Facebook. This initiative provides an opportunity for students to apply their knowledge in social media strategy, graphic design, and video editing, while also nurturing a passion for gardening and sustainability.