I managed and optimized e-commerce storefronts on Amazon and Etsy, overseeing the planning, creation, and execution of product listings to enhance visibility and sales. This included conducting SEO research to identify effective keywords, writing compelling product descriptions, and ensuring listings aligned with brand tone and strategy. I also designed and edited product photos using Canva to create a polished and consistent look across platforms. In this role, I analyzed store performance, adapted strategies to improve engagement, and contributed to a stronger digital presence that helped attract more customers and increase conversions.

As the Logistics Associate, I supported the planning and execution of large-scale events by coordinating logistics and speaker communication for business-focused events and enhancing efficiency through planning and execution. I was also tasked with the responsibility of managing event timelines, budgets, and even collaborating with other club events. This, in turn, also reflects the coordination needed for research projects. As a result, this experience helped me to build insight into audience behavior and how to tailor events in the interest of the audience to maximize participation and organization.

As a I worked in a fast-paced retail company, I had the opportunity to learn valuable insights into consumer preference and their buying behavior. Strong communication and teamwork skills were vital in this role as I had to assist customers and collaborate with colleagues to meet our sales goals. This experience enhances my understanding of product positioning and how pricing and merchandising strategies can heavily impact the purchase decision of a customer.

I oversaw the planning, creation, and execution of digital campaigns across different social media platforms such as Instagram, TikTok, and Facebook, and promoted community events and initiatives. With this role, I had the responsibility to manage content calendars, design posters and other graphics on Canva, and edit short-form videos on Cap Cut. I played a key role in boosting online visibility to helping to increase participation through an increased number of attendees and adapting strategies to improve outreach. Ensuring that event messaging was clear, engaging and concise, and met the standards of my team.

As a private tutor running my own business, I developed strong skills in understanding individual client needs and tailoring personalized solutions to help each student succeed. This required careful observation, active listening, and adaptability. Such skills were directly translated to market research and customer analysis. By gathering feedback and assessing progress, I refined my teaching methods to suit each student’s learning style, much like how consumer insights are used to guide product improvement and strategic decision-making.